This book, publishing in early 2010,
                              will explore methods for assessing a
                              company's knowledge gaps and creating a
                              retention, transfer and retrieval plan.
                              Readers will find scenarios, tips, and
                              checklists that will help them capture and
                              retain intellectual capital as Baby
                              Boomers step away and leave the
                              workplace.



In the book readers will find
                                      that this is not simply a question
                                      of replacing Boomers with younger
                                      workers. After all, Generation Y,
                                      born between 1980 and 1995, has
                                      population numbers nearly equal to
                                      the Boomers. But the loss of
                                      Boomers' expertise and
                                      institutional knowledge could be
                                      catastrophic to American
                                      business.
The book by Ken Ball and Gina Gotsill

Surviving the exodus of Baby Boomers will become a critical priority for many companies. In their recent book, Ken Ball and Gina Gotsill examine the phenomenon of "knowledge vacuum" that is occurring in the business world as Baby Boomers retire or leave the workplace and take with them their soft skills and practical wisdom.

Their personal experience and research provide insight into the very real challenge organizations are facing, and the need for companies of all sizes to implement a Knowledge Retention program that includes nurturing a knowledge culture where every member of the team freely contributes knowledge.

Readers will find that this is not simply a question of replacing Boomers with younger workers. Rather, it’s the loss of Boomers' expertise and institutional knowledge that could be catastrophic to American business.

So what steps can companies take to retain and transfer the knowledge and experience that will walk out the door as these workers retire? The fundamental issue is knowledge sharing, and the smartest companies are already planning for this as the next major challenge in the workforce.

Capturing, transferring and retaining Baby Boomers' knowledge, skills and expertise before they retire will enable Generations X and Y employees to maintain business continuity.

By looking deeply at generational, social and organizational aspects, the authors provide a practical, how-to, hands-on guide for managers and leaders who could be confronting "brain drain" in their own companies.

This book explores methods for assessing a company's knowledge gaps and creating a knowledge retention, transfer and retrieval plan. Readers will find scenarios, tips, templates and checklists that will help managers capture and retain intellectual capital as Baby Boomers step away and leave the workplace.

This is an easy-to-read and book written for busy professionals. Readers will find:

  • No-nonsense, need-to-know information to maintain a business edge and ensure success during the Baby Boomer exodus
  • Overviews of generational characteristics and cross-generational dynamics
  • Methods for nurturing a knowledge culture, considered a best business practice
  • Practical, easy-to-use templates, checklists, case studies, and action plans

 

Ken Ball is a Boomer and
                                      follows workforce and generational
                                      issues for The Ball Group, a
                                      professional services consulting
                                      firm with competencies in
                                      knowledge and content management.
Ken Ball is a Boomer and follows workforce and generational issues for The Ball Group, a professional services consulting firm with competencies in knowledge and content management.
Gina Gotsill is a Gen X
                                      writer with degrees in journalism
                                      from San Francisco State
                                      University and University of
                                      California, Berkeley. She is also
                                      a fellow of the Poynter Institute,
                                      a journalism think tank based in
                                      St. Petersburg, Florida. Ms.
                                      Gotsill has covered a wide range
                                      of business topics that include
                                      keeping Boomer skills in the
                                      workplace, teaching finance to
                                      non-finance professionals, and
                                      growth and change in urban and
                                      suburban business districts.
Gina Gotsill is a Gen X writer with degrees in journalism from San Francisco State University and University of California, Berkeley. She is also a fellow of the Poynter Institute, a journalism think tank based in St. Petersburg, Florida. Ms. Gotsill has covered a wide range of business topics that include keeping Boomer skills in the workplace, teaching finance to non-finance professionals, and growth and change in urban and suburban business districts.

Authors: Ken Ball, Gina Gotsill
Publisher: Course Technology PTR
Page Count: 240 pages
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